Reading List (2012 First Quarter)


Sharing my reading list for the first quarter of 2012.


Niche by James Harkin

Funky Business Forever by Jonas Ridderstråle and Kjell Nordström

The Accidental Creative by Todd Henry

The Six Sigma Way by Peter S. Pande, Robert P. Neuman and Roland R. Cavanagh

First Things First by Stephen R. Covey, A. Roger Merrill and Rebecca R. Merrill

‘The Economist’ Essential Negotiation by Gavin Kennedy

Blink by Malcolm Gladwell

Purple Cow by Seth Godin

‘Harvard Business Review’ On Innovation by the HBS Press

The Ten Faces of Innovation by Tom Kelly with Jonathan Littman

‘Harvard Business Essentials’ The Innovator’s Toolkit by the HBS Press

‘Harvard Business Essentials’ Marketer’s Toolkit by the HBS Press

Smarter. Faster. Cheaper. by David Siteman Garland

Smarter Business Startups by Jon Smith

Marketing 3.0 by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan

The Other Side of Innovation by Vijay Govindrajan and Chris Trimble (HBS Press)

Beach Holidays in India by the ‘Outlook Traveller Getaways’


Like my team member says- “Only dead fish go with the stream”

love and peace

  5 comments for “Reading List (2012 First Quarter)

  1. Hrishikesh
    January 4, 2012 at 12:40 pm

    Awesome. The very idea of making a list of what is to be read. I am certainly adopting it. Just wanted to know, you complete these books in 1 year, semester or a quarter ?

    • Sushrut Munje
      January 4, 2012 at 12:53 pm

      Thank you. I certainly plan to finish these books in one quarter.

  2. January 6, 2012 at 7:52 am

    Guy Kawasaki’s Enchantment, if you haven’t already. :)

    • Sushrut Munje
      January 6, 2012 at 11:12 am

      I haven’t. :) Sure thing.

  3. Prima
    June 16, 2012 at 12:27 pm

    Going through ‘Six Sigma’ aye! Consider going through something on ‘Toyota Management System’ aka ‘Lean Organisation’ aka ‘Lean Management’.

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